Three intersections on Vancouver's Commercial Drive were decorated with Italian flag colours using DecoMark and TrafficPatterns, celebrating the neighbourhood's Little Italy heritage.
Community Branding
In 2019, crosswalks at three intersections on Commercial Drive were given the green, white and red of the Italian flag. The city's project was installed by Square One, who install throughout British Columbia, in time for Italian Day on The Drive. The Vancouver project used DecoMark and TrafficPatterns.
DecoMark is a custom wayfinding, surface marking and graphics material for asphalt and concrete. It is also used for wayfinding, traffic guidance markings, and park and pathway directional markings.
TrafficPatterns is a durable preformed thermoplastic marking material used for streetscapes and traffic calming on public roads and commercial parking lots. The crosswalks are on East 1st Avenue and Commercial, East 4th Avenue and Commercial, and Charles Street and Commercial. Little Italy runs eight blocks of Commercial Drive, four north and four south of East 1st Avenue. The City of Vancouver recognized these eight blocks of Commercial Drive as Vancouver's historic Little Italy, and the crosswalks give the area some definition on the street.
