TrafficPatternsXD: Powering
Simcoe's Pride-Inspired Rainbow Crosswalk

Pride-inspired rainbow crosswalk

Celebrating Inclusivity with a Splash of Color

In the heart of Simcoe, Ontario, an unassuming intersection has been transformed into a vibrant display of unity, acceptance, and pride. This inspiring metamorphosis has been made possible by TrafficPatternsXD, a product renowned for its superior durability and aesthetic versatility. Ensuring this ambitious vision was brought to life was Multiseal, an industry expert in surface installation known for their meticulous craftsmanship.

The robust surface solution has allowed the creation of a beautiful, high-traction rainbow crosswalk, adding a splash of color and spirit to the town’s urban environment. The bright hues don’t just beautify the streets; they also ensure increased safety, offering high traction that minimizes the risk of slips and falls, proving that aesthetic appeal and utility can indeed go hand in hand.

However, the rainbow crosswalk is not merely a practical installation. It serves as a vivid symbol of inclusivity, embodying the accepting and supportive ethos of Simcoe. The vibrant colors, reminiscent of the Pride flag, manifest the town’s dedication to celebrating diversity and promoting LGBTQ+ inclusivity. The rainbow crosswalk in Simcoe isn’t just a path connecting two sides of a street; it’s a bridge towards a more inclusive and understanding future. This testament to progress and inclusivity, skillfully installed by Multiseal, stands as an enduring beacon of Simcoe’s community spirit.

Pride-inspired rainbow crosswalk
Pride-inspired rainbow crosswalk

TrafficPatternsXD: Durable, Versatile, and Visually Appealing

TrafficPatternsXD, a preformed thermoplastic pavement marking material, stands out in the industry for its extreme durability and versatility. This high-performance asphalt enhancement product is specifically engineered for high-traffic areas, making it the ideal solution for creative crosswalk projects like the rainbow crosswalk in Simcoe. Thanks to its unique formulation, it creates not only safe and long-lasting asphalt surfaces, but also the freedom to incorporate intricate designs and vibrant colours.

Pride-inspired rainbow crosswalk

Ryder’s Rainbow: A Story of Determination and Community Support

Behind the rainbow crosswalk is an inspiring tale of tenacity and community. A young resident named Ryder spearheaded a two-year fundraising campaign for the project. Her vision of a rainbow crosswalk, like the ones she’d seen in neighbouring communities, spurred local individuals and businesses into action. The result is a decorative asphalt landmark that not only brightens up the town but also symbolises its commitment to equality and diversity.

Read the London Free Press Story here: A young girl’s push, a small town’s rainbow crosswalk

Pride-inspired rainbow crosswalk

The Symbolism and Impact of the Pride-inspired Rainbow Crosswalk in Urban Spaces

Urban infrastructure pride projects have grown in popularity, not only for their eye-catching aesthetics but also for what they represent. These colourful features serve as public art pieces that express acceptance and support for the LGBTQ+ community. When installed in key urban locations, they enhance the decorative streetscape and promote a sense of community pride.

new pride flag

We're transforming Urban Spaces with durable crosswalk solutions

Rainbow crosswalks have grown in popularity, not only for their eye-catching aesthetics but also for what they represent. These colourful features serve as public art pieces that express acceptance and support for the LGBTQ+ community. When installed in key urban locations, they enhance the decorative streetscape and promote a sense of community pride.

TrafficPatternsXD continues to be the go-to solution for decorative crosswalks across North America. Its durability, combined with the almost limitless potential for unique designs, makes it the preferred choice for urban planners, city engineers, and architects. The pride-inspired rainbow crosswalk in Simcoe is just one example of how TrafficPatternsXD contributes to the transformation of public spaces into safer, more inclusive, and more visually appealing environments.

Looking Forward: More Inclusive, Vibrant Urban Spaces with TrafficPatternsXD

As we move forward, the future looks bright and colourful for urban spaces. Products like TrafficPatternsXD are paving the way for the creation of safer, more attractive, and more inclusive environments. The pride-inspired rainbow crosswalk in Simcoe is a testament to the boundless possibilities and positive community impact that can be achieved when durability, design, and a young girl’s determination come together.

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HUB Surface Systems (East)

[ON, QC, NB, NS, PEI, NFLD, NWT]

430 Black Dr., Milton, ON L9T 6S1

doug.bain@hubss.com

(416) 540-9287

HUB Surface Systems (West)

[BC, AB, SK, MB, YK]

4052 Platt Rd., Ladysmith BC V9G 1X7

cleve.stordy@hubss.com

(604) 309-8212

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