Philadelphia’s Avenue of the Arts improves their streetscape by installing TrafficPatterns enhanced crosswalks.

TrafficPatterns is a highly customizable and durable decorative treatment that offers almost unlimited design potential. A high value, high impact solution for Community Branding.

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The Avenue of the Arts, Inc. (AAI) is an independent non-profit organization created in 1993 to coordinate and oversee the growth and development of the Avenue of the Arts. AAI works closely with district businesses, arts and entertainment entities to promote the district as a center for tourism and commercial activities.

Their mission is to reinvigorate the arts and entertainment heart and soul of Philadelphia and the region by providing leadership for the growth of the Avenue of the Arts as a vibrant and attractive place to live, work, shop, play and learn.

The Avenue of the Arts is Philadelphia’s signature street. It is where the region
gathers when it celebrates its champions. It is where it commemorates the New Year. It is where symphonies rise, dancers glide and art lives.

Moreover, the Avenue is home to over fifty of the City’s most important institutions dedicated to arts and culture, education and hospitality, while also becoming known as a place to stay, dine and shop.

A recent economic impact study (Econsult, September 2007) showed that in 2006 an estimated $424 million was generated for the Region by the activities on the Avenue of the Arts, with an estimated $150 million in total earnings, supporting approximately 6,000 jobs.